Software Promotion

We submit your software manually to hundreds of download sites.

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Frequently Asked Questions

Table of Contents

Why should I trust you?

We are known as reliable providers of software marketing solutions since 1999. As members of such professional organizations as ASP, ISDEF and SWRUS, we actively participate in the shareware industry life. Feel free to ask about us in either of these developer communities.

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How many sites do you submit to?

Our database of download sites contains more than 1000 titles. We submit your app to all appropriate sites from our database. You can browse our database via web-inteface here: Download Sites Database.

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Do you guarantee a certain success rate?

The success rate is a percentage of sites selected for submission to which we were able to successfully submit your product.

If your PAD file is prepared according to our recommendations and you are forwarding e-mails from download sites in a timely manner, we guarantee a success rate of 75% or higher. Otherwise, you can get your money back.

Please note that it may take up to 6 months for some sites to review and publish your product. Also, there are sites that pick products for review almost randomly. It may take dozens of submission attempts before they look at your product. Is there a way to increase the number of resulting listings? It is up to the site operator whether to publish your product or delete your submission. If a submission to a site went successfully, you can wait and repeat your submission every 1-2 months. With a typical shareware product, you should expect up to 300 publications in a few months after a mass submission.

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You say you do submissions manually. How do I know?

There is no robot that could achieve this level of quality.

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What is PAD?

PAD is an acronym for Portable Application Description. It is a system that helps authors provide product descriptions and related information to online sources in a standardized manner, and using a standard database format. This allows webmasters and program librarians to automate their submission processing and listings creation. PAD saves time for both authors and webmasters.

We encourage you to use our free PADManager to create your PAD files.

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Can you start my promotion campaign now?

We do our best to start every promotion campaign ASAP. However, there is usually a 1 week queue of orders. Please, try to place an order early if you wish your promotion campaign to be started on a certain date.

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I have already submitted my product to some download sites. Do I have to send you a list of these sites?

Thank you but no. Our submission managers will search all the download sites for existing listings of your product.

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The submission price is per-product and per-batch (or version if you want to call it so). If we have 2 products that would be $140 then for each version submission?

Yes, exactly. There is a per-PAD fee. And every 10th promotion campaign is free.

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We already have products submitted to some directories. What will happen to those submissions - some sites require log in and password to submit the data.

Our submission managers will find all your existing listings and will do their best to update your existing listings where possible. They will request login info to the e-mail that you used to create your accounts on download sites and they will request that you forward any replies from download sites to them. You can also provide a list of passwords if you remember them.

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Our software is delivered as an online subscription (and not a download). Is your service suitable for us?

We need you to create a downloadable file containing a demo of your product. You can use Wink or other similar tools. Then we'll submit the demo file to download sites.

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One question, with regards to the or sites. Are there any FREE options with those sites? Can my product be submitted to them without fees?

Yes, we submit your product to and by utilizing their free options.

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How do I know if my pad file is good enough for sites to accept my software?

After you place an order, we will set a start date for your PAD file check. On the specified date, one of our submission managers will contact you regarding PAD file checking issues. In order to achieve better results, please follow all our recommendations concerning the PAD file. We will proceed to the submission when all PAD file issues are handled.

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Can you handle the PAD file creation and provide instructions for where to put it on our server?

You will receive our recommendations regarding PAD file creation after you place the order. Should you still have any questions, we will help you to create a PAD file.

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I'd like to know how many of the sites that you submit the software to accept freeware apps as well?

Most shareware sites accept freeware and demo-versions. We normally submit freeware products to shareware sites as well. The number of sites which will list your product should be the same as for a shareware product.

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I have a PAD file ready for submission for another of my products. I was thinking that I might submit it for your 'Web Directory' submission service instead of 'Download Sites' service. This way I can compare which gets me the better results. Do you think that this would be a good strategy?

Download sites are the most important on-line resources for a software product. If you can spend only $70, download sites is your best choice.

The main goal of mass submissions (including download site submissions ) is to improve your own sites's positions in Google search results for specific key phrases. All the legitimate on-line resources are good for this purpose. The more external links you have from pages that are optimized for your key phrases, the higher position your site will have in Google search results for these phrases and the more slots in the search results will point to your product.

The ideal strategy looks like this. You create textual material (the more alternative texts containing your search phrases the better). You put several alternative product descriptions into a dynamic pad file. You use the spinning syntax to alter your articles. You create and fill in an RSS Feed. Then you submit different product descriptions to different download sites using the DynamicPAD technology. Preferably, you use company and product name aliases that contain your target key phrases for the less important download sites. You submit an altered version of your article to each article directory. You submit your site and your articles into social networks. You submit your press-release to the press-release directories, RSS Feed to the RSS Feed aggregators and your site URL into the search engines and web directories. You do this once, then you repeat submissions to download sites every 2 months and article submissions whenever you have a new article text. In the meantime, you monitor the situation using weekly SEO Reports.

In about 6 months you should see a stable positive result. The above is the most cost-effective strategy to achieve this result. All other techniques are incomparably more expensive. If you skip download sites or web directories or you submit the same unaltered text to all the on- line resources, you lower the results. The only reason to do this is a limited budget. If you are not planning to invest $370 into your product for now and want to see if it sells first, you should start with the most vital part of this strategy, the download sites.

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What exactly is included in the $70 offer ?

After submitting your order, you will be contacted by one of our Submission Managers. The Submission Manager will tell you when we can start working on your product. You will also receive instructions on how to prepare and optimize your PAD file.

On the appointed date, our Submission Managers start checking your PAD file. They will inform you about any issues they find. You should either fix the issues or confirm to us that what we found is exactly what you intended.

When any issues with your PAD file are settled, your product is then scheduled for the actual submission process. Usually, there is a 1-2 day delay.

Prior to submission, our Submission Managers search all download sites for existing listings of your product. They prepare a report ("Preliminary Report") containing your product version info for every site in our database.

After that, the actual submission process begins. Submission Managers visit download sites one-by-one. They use your existing author accounts where possible. If there is an existing listing of your product on a site, our Submission Managers will try to update it. Your product will be submitted to all appropriate sites from our database.

The first submission round lasts up to a week. Immediately upon the end of the first submission round, you will receive our "First submission report". It shows the sites that already have your product listed.

In the next two weeks, our Submission Managers receive login info they requested on download sites, confirmation links, etc. We encourage you to forward these messages to us in a timely manner. Please do NOT click confirmation links. Simply forward all these messages to us to handle for you.

The second submission round then begins. Our Submission Managers use login info received and re-submit your product to the sites that were skipped for some reason during the first round of submission.

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